Sounds like a great idea if you ask me. What could possibly go wrong on a dating site directly connected to a website whose majority population consists of minors? It's not like any of them ever lie about their age in order to bypass COPPA and mature content filters. This blatant oversight -- which is par for the course whenever dA introduces something new -- is what makes this prank so believable.
I'm sure DeviantHEART would be a fabulous place for 14-year-olds to find their soul mates.
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Removing the April Fool from this and looking at it as a concept in general, though? With the general attitude and maturity level of the majority of the users on this site, I wouldn't want to use a dating site directly connected to it. Don't get me wrong, there are plenty of perfectly fine people on this site... but for every decent adult here there's about two dozen brats, snowflakes, and/or psychos, children AND adults included. A dating site for artists and creative types is definitely a great idea and I would consider tossing out a line into such a thing, but... not if it's connected to a site that is so overly associated with kids. lol
That and calling it deviantHEART probably wouldn't be the best move if they'd want to attract professional adult artists who aren't already members of deviantART. There's nothing there to communicate that it's a dating site for artists. If you remove yourself from deviantART in general, deviantHEART just sounds like a place for people with kinks to meet. XD
But I digress.
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GOOD JOB, $TAFF, YOU FINALLY THOUGHT OF A GOOD APRIL FOOLS JOKE.
It isn't stupid or annoying like every other thing you've ever done that screwed around with icons and pop ups and troll face abuse, so that will surely throw a LOT of people off. The fact that it is believable that deviantART WOULD do something like that makes it even better.
